Branding Demystified: Plans to Payoffs (Response Books) by Harsh V Verma

By Harsh V Verma

This publication goals to dispel the cloud of those peripheral matters and make clear the rules on which robust manufacturers are equipped, with a special specialise in the higher-order attach among the customers and the manufacturers. With the aid of India-based examples and illustrations, the publication analyzes why manufacturers became imperative in our lives. It communicates the most important techniques of branding and branding process with an optimal measure of lucidity.

Symmetric functions and combinatorial operators on by Alain Lascoux

By Alain Lascoux

The speculation of symmetric features is an previous subject in arithmetic that's used as an algebraic device in lots of classical fields. With $\lambda$-rings, you can regard symmetric services as operators on polynomials and decrease the speculation to only a handful of primary formulation. one of many major ambitions of the publication is to explain the means of $\lambda$-rings. the most purposes of this system to the speculation of symmetric capabilities are on the topic of the Euclid set of rules and its prevalence in department, persisted fractions, Pade approximants, and orthogonal polynomials. placing the emphasis at the symmetric workforce rather than symmetric capabilities, you may expand the speculation to non-symmetric polynomials, with Schur capabilities being changed via Schubert polynomials. In autonomous chapters, the writer describes the most houses of those polynomials, following both the strategy of Newton and interpolation tools or the tactic of Cauchy. The final bankruptcy sketches a non-commutative model of symmetric features, utilizing younger tableaux and the plactic monoid. The ebook includes a number of workouts clarifying and increasing many issues of the most textual content. it'll make an outstanding supplementary textual content for a graduate path in combinatorics.

First Level Arabic: Elementary Literary Arabic for Secondary by Ernest N. McCarus, Raji M. Rammuny

By Ernest N. McCarus, Raji M. Rammuny

An advent to fashionable Literary Arabic.

Elementary linear algebra by Ron Larson

By Ron Larson

The cornerstone of hassle-free LINEAR ALGEBRA is the authors' transparent, cautious, and concise presentation of material--written in order that readers can absolutely know the way arithmetic works. This application balances idea with examples, purposes, and geometric instinct for a whole, step by step studying process. that includes a brand new layout that highlights the relevance of the math and improves clarity, the 7th variation additionally contains new conceptual Capstone workouts that strengthen a number of ideas in every one part. facts and functions replicate present statistics and examples to interact clients and reveal the hyperlink among conception and perform

Five Golden Rules: Great Theories of 20th-Century by John L. Casti

By John L. Casti

Compliment for 5 Golden Rules

"Casti is likely one of the nice technological know-how writers of the Nineteen Nineties. . . . if you would like to celebrate whereas giving your mind a firstclass work out, then payment this e-book out."-Keay Davidson within the San Francisco Examiner.

"Five Golden principles is caviar for the inquiring reader. . . . there's pleasure the following in observing the unfolding of those complicated and lovely suggestions. Casti's present is on the way to allow the nonmathematical reader percentage in his knowing of the great thing about a superb theory." -Christian technology Monitor.

"Merely understanding in regards to the lifestyles of a few of those golden principles may possibly spark new, interesting-maybe revolutionary-ideas on your mind." -Robert Matthews in New Scientist (United Kingdom).

"This ebook has meat! it truly is good fare, foodstuff for inspiration. 5 Golden ideas makes math much less forbidding and lots more and plenty extra interesting." -Ben Bova within the Hartford Courant

"With this groundbreaking paintings, John Casti indicates himself to be an exceptional arithmetic author. 5 Golden principles is a ceremonial dinner of infrequent new delights all made completely comprehensible." -Rudy Rucker, writer of The Fourth Dimension.

"With the lucid informality for which he has turn into identified, John Casti has written an attractive and articulate exam of 5 nice mathematical theorems and their myriad applications." -John Allen Paulos, writer of A Mathematician Reads the Newspaper.

Teach Yourself Beginner's Japanese Script by Helen Gilhooly

By Helen Gilhooly

Now studying non-Roman-alphabet languages is as effortless as A-B-C! Readers desirous to research the fundamentals of examining and writing a brand new language that employs script will locate all they wish within the train your self Beginner's Script sequence. each one ebook encompasses a step by step advent to examining and writing in a brand new language in addition to tips and perform routines to construct beginners' talents. due to the specialists at train your self, script will now not be all "Greek" to language learners--unless after all, it truly is Greek script! educate your self Beginner's Script sequence books function: Origins of the language a scientific method of learning the script plenty of "hands-on" workouts and actions sensible examples from real-life occasions